Artem Shipitsyn is a technology and marketing entrepreneur with more than a decade of experience in the mobile, IoT, health and advertising sectors. His varied background includes startups, tech innovation management, new business strategy, product development, and change management.

He co-founded Healbe™, a Redwood City, Calif.-based consumer technology company with offices in China and in Russia, in 2012 along with George Mikaberidze and Stan Povolotsky. Under his leadership, the company spearheaded a successful Indiegogo crowd-funding campaign in 2014 that raised more than $1 million dollars to support its 2015 launch of the GoBe™ smart tracker. He oversaw the rollout of the device that covered 48 countries. GoBe automatically measures calorie intake, body water and stress levels of users without manual logging, non-invasively through their skin via Healbe’s patented Healbe FLOW™ technology.